Sweeney Construction Direct Mail Campaign
Sweeney Construction contacted us to help drum up business in a challenging market. We developed a direct mail campaign consisting of two oversize postcards capped by multifold booklet, all designed to introduce the company to a new audience. We knew that homeowners were reluctant to take on huge projects in a down market, so we led with something small — let Sweeney take care of the small stuff, because there’s more to life than your to-do list.
Just weeks into the campaign, and the phone has already started ringing with solid, qualified leads and great word of mouth.